Your 3pm Crash Starts at 7am.

Same coffee, wrong order. And a 7-day test that costs you nothing.

Most men I speak to think their 3pm crash is a 3pm problem.

It isn’t.

It usually starts at 7am, with a cup of coffee on an empty stomach.

I know that might sound like a small thing to pin a whole afternoon on. Stay with me.

Here’s what a lot of executive mornings look like:

Wake up.

Coffee.

Emails.

Another coffee.

First real food somewhere around lunch (if it’s …